Premium café experience, digitally refined.
Case Study: Premium Website Design & Development with Wix
Client Overview
Seven Grams Caffé is an independent café and bakery with no investors, no suits, and no big corporates, valuing passion, precision, and craftsmanship. Everything they do is based on quality and authenticity, from roasting their own premium coffee beans to baking fresh, decadent desserts in-house.
Industry
Coffee Shops, Bakeries, Food & Beverage
Founded
2014
Company size
11-50
Key market
New York City, eCommerce gifting market
HQ
New York City, New York, USA
Website
Seven Grams Caffé
Clean and intuitive
Challenge
Seven Grams Caffé faced multiple challenges with its website. With a growing customer base, the brand needed a digital presence that matched its in-store experience. The user experience was poor, especially on mobile devices. Content updates were difficult due to a rigid system. The website also lacked flexibility to effectively showcase products, locations, and the overall brand experience.
Solution
A web experience that matches its industry impact
Our solutions checklist:
- Designed a clean, modern UI aligned with the café’s premium aesthetic.
- Optimized the website for mobile responsiveness and overall performance.
- Restructured content for intuitive navigation and smoother user flow.
- Integrated a flexible CMS for easy and efficient content updates
Measurable Impact
Results Achieved
After the revamp, Seven Grams Caffé saw major improvements, including 40% better website usability, 35% stronger brand representation, and nearly 50% faster load times for a smoother mobile experience. Content management efficiency increased by 60%, while customer engagement and inquiries grew by around 30%.
Elegant and Premium Digital Experience
Designed a clean, modern interface that reflects Seven Grams Caffé’s premium café aesthetic while enhancing usability, visual storytelling, and customer engagement across all devices.
Flexible CMS Integration for Seamless Content Management
Implemented a scalable Contentful CMS setup that enables the internal team to efficiently manage, update, and expand website content with ease.
Responsive, Performance-Focused Website Optimization
Developed a fully responsive and speed-optimized website with intuitive navigation, smooth user flow, and seamless browsing experience across desktop, tablet, and mobile platforms.
Seamless multi-device experience
Built a fully responsive website that ensures smooth navigation, fast performance, and a consistent browsing experience across desktop, tablet, and mobile devices.
The result
Client Review
“Working with the Techelix team was seamless. They understood our brand and delivered a modern, user-friendly website that’s easy to manage. We’ve already seen better engagement and an improved customer experience.” — Team at Seven Grams Caffé
